Metamorphous Press |
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Sales On The Line: Meeting the Demands of Business through Phone Partneringby Sharon Drew MorgenNot only a book on sales, Sales On The Line is a workbook, a communications book, and a general "how-to" book on creating and maintaining respect, relationship and rapport with prospects, customers, suppliers--anyone connected by phone in a business environment. It teaches facilitative questioning, giving the seller control of the structure of the call and the buyer control of the content, and uses no convincer strategies of any kind, while increasing revenue dramatically. There's also a state-of-the-art chapter on listening. A partial listing of topics addressed are: cold and prospecting calls, creating rapport with screeners, handling complaints, and time management. Preface by Robert Dilts; Foreword by Larry Wilson. Discover how the author used NLP technology to design a new paradigm in sales where a questioning strategy creates a relationship with each and every prospect turning them into buyers, rather than the usual prospecting for buyers that are susceptible to your favorite closing strategies. To see Sharon Drew Morgen's other book click here. |
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